The metaverse – overrated hype or exciting technology trend with innovation potential?

For businesses, the metaverse offers numerous opportunities and potential benefits: companies can move into new business areas, develop digital products and services, or benefit from new kinds of marketing and sales channels.

Small and mid-sized companies are increasingly considering whether they are also in a position to benefit from the metaverse. This entails questions relating to investments, expertise, and framework conditions.

At the IPM, we address these concerns, while offering both individualized and scientifically sound solutions.

 

Metaverse – strategies and business opportunities

SMEs and the metaverse: a promising partnership!